Coach
Art Direction & DesignCoach For Men Fragrance Landing Page / Art Direction & Design
![](https://freight.cargo.site/t/original/i/397f6829ef2fd034313136d034d556f98b76f4b21a4308ae9b0feb041dcdf9f9/Coach_MensFragrance_Kbgd_2.jpg)
Coach for Men was the launch of the site refresh as described below.
2017 Site Redesign
In close collaboration with the UX team, I led the redesign of Coach.com — elevating and updating the typography and creating a rigorous yet flexible 15 module design system that showcases a diverse range of content, including photography,illustrations,video content, and shopping grids for desktop, tablet, and mobile.
In close collaboration with the UX team, I led the redesign of Coach.com — elevating and updating the typography and creating a rigorous yet flexible 15 module design system that showcases a diverse range of content, including photography,illustrations,video content, and shopping grids for desktop, tablet, and mobile.
![](https://freight.cargo.site/t/original/i/668f879e8fef3762ca306cf92e5094a9e2ddd34d9d8fe9f776dc187a5d6d1630/Coach_Brand_UX.jpg)
Men’s Spring Lookbook / Art Direction & Design
![](https://freight.cargo.site/t/original/i/0a20fef0562c6b7344df9eb346287808ea92a39ff18048f0aee960f8467512bd/Coach_MensLP_Kbgd_1.jpg)
Women’s Summer Lookbook / Art Direction & Design
![](https://freight.cargo.site/t/original/i/65c90c134da38b29526c89ecdf74c0a39dcd31f69133a2be3aff6e91a53dc59c/Coach_WomensSummer_Kbgd_1.jpg)